Christian Hoffmann Diago
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Werdegang
Berufserfahrung von Christian Hoffmann Diago
- Current 14 years and 5 months, since Jan 2012
Sales North and South America
BMW M GmbH
-Development and introduction of regional BMW M Training Program to improve dealer qualification and brand management. -Responsible for the order monitoring and analysis of BMW M and of the main competitors' retail trends. -Organization of the Auto Club Revolution online game Launch.
- 7 months, Mar 2011 - Sep 2011
Marketing
BMW Latin America & the Caribbean
- Development of a regional test drive incentive program to support lead generation and conversion to sales. Responsible for deriving the methodology, target derivation, monitoring process and communication of the project for the whole incentive period from April to July. - Organization and supervision of the yearly regional marketing workshop. - Editor of the regional newsletter which is published on a quarterly basis and distributed to international BMW management. - Product management.
- 6 months, Sep 2010 - Feb 2011
Business development
Job and Talent
- Responsible for client acquisition and development of database. - Implemented a successful call center campaign to increase the number of clients exponentially in a short period of time. - Studied feasibility of international expansion to germany on behalf of the current situation in Spain.
Ausbildung von Christian Hoffmann Diago
- 1 year, Aug 2009 - Jul 2010
Entrepreneurship
Ibmec – Instituto brasileiro de mercados capitáis
Unternehmensgründung
- 11 months, Sep 2008 - Jul 2009
Intercultural Management
ZHAW Züricher Hochschule für Angewandte Wissenschaften
Cross cultural work environment
- 6 years, Oct 2005 - Sep 2011
Business Management
Univerisdad Carlos III de Madrid
Intercultural Management und Entrepreneurship
Sprachen
German
C2 (Verhandlungssicher / Muttersprachlich)
Spanish
C2 (Verhandlungssicher / Muttersprachlich)
English
C1 (Fließend)
Portuguese
C1 (Fließend)
French
B1-B2 (Gute Kenntnisse)
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