Christian Jurado
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Christian Jurado
- Current 10 years and 4 months, since Feb 2016
Senior Management, Global Sales & Marketing
The Goodyear Tire & Rubber Company
• route-to-market plan for consumer as well as business markets needing to improve our premium brand presence. • consumer research, market insights & business analytics capabilities. • investment in social listening and scaling up digital - in particular mobile marketing - capabilities. • global marketing competency framework to deploy the new global brand positioning. • global advertising spend report to monitor effectiveness of marketing investment.
- 1 year and 2 months, Dec 2014 - Jan 2016
Director Special Operations Projects Brazil
The Goodyear Tire & Rubber Company
• Developed brand strategy and lead a cross-functional business transformation project team to execute 14 key area objectives on time, within budget, scope and at expected quality. • Created and executed the consumer-focused brand marketing and communication strategy in a new legal environment. • Initiated necessary product upgrades (50% of total portfolio) with engineering and manufacturing team to meet new market needs and comply with future local regulatory requirements.
- 1 year, Jan 2014 - Dec 2014
Associate Director Strategic Planning Brazil
The Goodyear Tire & Rubber Company
- 2 years and 9 months, Sep 2011 - May 2014
Associate Director Marketing EMEA, BRUSSELS
The Goodyear Tire & Rubber Company
- 5 years and 7 months, Feb 2006 - Aug 2011
Director Marketing/Sales Operations, VIENNA/ZURICH
The Goodyear Tire & Rubber Company
- 2 years and 7 months, Jul 2003 - Jan 2006
Sales Director Retail Operations, VIENNA
PSA Peugeot Citroen
- 2 years and 1 month, Jun 2001 - Jun 2003
Market Manager UK/Ireland/Greece/Iceland, PARIS
PSA Peugeot Citroen
- 3 years and 1 month, May 1998 - May 2001
Head of Global Product/Commercial Training Operations, PARIS
PSA Peugeot Citroen
- 2 years and 4 months, Feb 1996 - May 1998
Sales and Business Development Manager, VIENNA
PSA Peugeot Citroen
- 2 years and 1 month, Jan 1994 - Jan 1996
Financial Analyst/Project Manager, VIENNA
General Motors Company
Ausbildung von Christian Jurado
- 4 months, Jul 2014 - Oct 2014
Project Management
PMI
Certified Project Management Professional (PMP)
- 1992 - 1993
Management
Institut Commercial de Nancy, FRANCE
- 1988 - 1992
Master of Business Administration
Karl Franzens Universität Graz, AUSTRIA
International Marketing, Investment Banking Scholarship for top performance
Leadership
Mahler program, BELGIUM
Human resources
Lehigh University, USA
Research project
Sprachen
German
C2 (Verhandlungssicher / Muttersprachlich)
English
C1 (Fließend)
Spanish
C1 (Fließend)
French
C1 (Fließend)
Portuguese
C1 (Fließend)
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