Daniel Chirico

Managing and coaching the salesteam for Red Bull in South West Germany. With the highest per capita consumption and a sales force of 8 headcounts, south-west is a key region for Red Bull Germany.

• Team Lead Industry Marketing • Budgetplanung und Verwaltung • Konzeptionierung, Umsetzung und Überwachung der Marketinginitiativen • Konzeptentwicklung für den nationalen und internationalen Bereich Gastronomie • Erstellung von nationalen Marketing-Businessplänen • Entwicklung von neuen POS/POD Tools • Lead national staff endorsement • Lead national trade fairs • Cross Department Work • Corporate Relationships

Responsible for several On Premise Marketing related activities in Germany - Red Bull's 2nd biggest market worldwide.

Area Sales Manager for Stuttgart (south - west) • Permanent analysis of the area and account specific business to find new opportunities and to expand distribution • Responsible for the implementation of all international and national On Premise guidelines and execution standards to achieve a continuous volume growth • Planning, execution and follow up on trade promotions • Develop industry relationships with key contacts resulting in business building initiatives.

Markenpositionierung und Wettbewerbsstrategie eines Start-Up Unternehmens

Unterstützung im Tagesgeschäft und diversen Projekten.

Konkurrenzanalysen & Benchmarking, Styling von Avatarpuppen und Legern für die Newsletter, Tagesgeschäft

- Business Administration - Creative Industrial Simulation Project - Material Science for Textiles - International Fashion Marketing - National Economics - Textile Production - Mathematics / - Physics - Statistics - Quality Manag. - Process Engineering Yarn / Weaving / Knitting / Clothing

Betriebs- und Volkswirtschaftslehre