Daniel Willis

Daniel adapts English and German TV broadcast news and documentaries into short format media for social and web-based news channels. Responsibilities include: • Selecting channel appropriate content to adapt • Writing an English script • Editing footage, images, graphics and sound • Exporting media for different channels • Coordinating programme with other departments.

Daniel works with brands to create digital and print photographic imagery based on project briefs. He has worked internationally with brands such as Marc O’Polo and Pepe Jeans, and has exhibited his works in Berlin.

Atria was created within the Noa Technologies Group to maximise opportunities in sustainable transportation and social mobility. I was given full power of attorney, with a view to assuming the position of CEO. My core focus was growth; defining the brand, preparing the market and forming strategic partnerships for capturing market share.

Kai Noa is a charitable organisation that fundraises for ocean conservation projects. As a founding member, and the Communications Manager, I was responsible for defining our brand and conveying our message to key stakeholders. The Prince of Monaco invited us to speak at his Monte-Carlo Gala for the Global Ocean in 2018 where we helped to raise over $10 million for ocean conservation projects.

Noa Technologies was a B2B IoT bike-sharing technology provider, using data science to optimise operations. I was responsible for the communications strategy and execution; including client and user acquisition and retention, brand recognition and loyalty, and fundraising. My brand narrative was instrumental in raising over $15 million investment, and securing Fortune 10 clients. I managed a distributed team, worked in close proximity to the CEO, and reported directly to the board of directors.

I was responsible for the implementation and continuous improvement of an omni- channel communications strategy to engage residents in a £75 million regeneration project across the borough of Redcar and Cleveland. Additionally, I prepared advisory reports for local Councillors to use when making decisions on behalf of their constituents.

History, theory and practical photography.