Danny Thomas Mootheril

• Rebuilt company-wide funnel tracking infrastructure from scratch, creating a single source of truth for KPI definitions, ownership, and reporting standards across product, finance, and sales, • Built and led a high-performing analytics team, setting delivery cadences, performance expectations, and clear ownership models aligned to company OKRs.

• Led modernization of data and reporting infrastructure, giving leadership end-to-end visibility into customer journeys and enabling reliable KPI tracking for the first time. • Designed and analyzed experiments on customer-facing flows, contributing to a 10% improvement in click-through rates; prepared decision-ready summaries for leadership. • Translated product and business insights into prioritized roadmap items in close collaboration with product, engineering, and executive stakeholders.

• Scaled order automation from 0% to 75% across approximately 1 million monthly orders, improving operational output. • Reduced operational costs by 10% and improved order turnaround times by 24% through process optimization and data-informed prioritization. • Built the data and analytics foundation for Dunzo's core operations function, enabling leadership to manage growth with visibility and confidence.