Daria Wessendorf

Building a solid B2B software engineering brand on Microsoft tech stack by: * establishing integrated marketing communication strategy with 360 degrees of digital presence; * leading and ensuring the consistency in the messaging, branding, content, and look-and-feel of all corporate materials; * performing competitive and industry analysis; * performing ongoing tracking and reporting on B2B marketing initiatives; * cooperating with sales and HR teams to create the synergy effect.

Responsible for: - Developing and executing concise brand messages & positioning; - Defining competitive set and monitoring competitive activities; - Research and analytics of startup scene in Ukraine. LIFT99 helps startup entrepreneurs and bright minds from all over the world elevate their businesses with the necessary know-how, network, and support.