David Straubel

• Responsible for the product backlog of central input management solutions to drive the digitalization and automation of incoming mail processes. • Central stakeholder management to align complex requirements between business departments, agile development teams, and external partners. • Prioritizing features for automated document classification and data extraction (OCR/AI) to maximize "dark processing" rates and data quality. • Defining and refining user stories to continuously.

• Responsible for the product backlog to ensure efficient development aligned with company goals. • Central stakeholder management to coordinate requirements across three core areas: time tracking, ordering, and billing.

- Development of the Webshop in an agile team - Close cooperation with internal and external stakeholders - Requirements engineering - User Story writing - Backlog handling

- Development of the in-house CDE solution in an agile team with a size of 9 people - Close cooperation with internal and external stakeholders - Requirements engineering - User Story writing - Backlog handling

- Technical product management in agile teams - Conception of user- and data-driven solutions for B2B customers - Project management, including planning and organization of processes

- Product owner in agile project teams - contact person and communicator between development and stakeholders - Elicitation of requirements, backlog prioritization, stakeholder management according to Scrum Framework

Koordinator für Planung, Erstellung und Aussteuerung von B2C On- und Offline Aktionen, sowie redaktionellen Inhalten, in einem Team bereichsübergreifender Akteure. Auswertung von Aktionen, sowie Homepageanalysen mit Google-Analytics, zur Erfolgskontrolle und Verbesserung von Contents und zur Beratung individueller Handelspartner. Projektumsetzung: Aufbau, Koordination und Definition einer "Content-Driven-Multi-Mandanten-Shop-Lösung" für angeschlossenen Handelspartner.

- Creation of competition, potential and location analyzes with the help of the Geo-marketing software RegioGraph. - Responsible for maintaining the content of the homepage, Facebook and newsletter activities (tool: CleverReach). - Development of online and offline marketing activities.

Marketing, BWL