
Désirée Kroggel
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Désirée Kroggel
- Bis heute 1 Jahr und 4 Monate, seit Juli 2024
Sales Marketing & Sponsorship Account Management
Meet5
- Managed execution for 40+ B2B sponsors, marketing their meetings in-app and exceeding revenue forecasts by 33% - Led sponsored campaigns with Community Management, driving 1M+ impressions - Optimized sales strategy, boosting lead conversion by 10% - Analyzed regional KPIs to enhance promotions, securing €50K in renewals and upsells for 2025 - Managed inbound sales, CRM, invoicing, and reporting - Created and presented stakeholder decks in deal negotiations - Recruited power users via phone screenings
- 4 Monate, Apr. 2024 - Juli 2024
DACH Marketing & UX Design
Meet5
• Led the relaunch of the AMIGO game nights, securing 10 partnerships and increasing monthly cooperation revenue by over 10% • Analyzed user engagement metrics utilizing Amplitude and leveraged insights to inform targeted in-app community engagement efforts, resulting in a visible increase in meeting creation rate • Conducted heuristic evaluations & analyzed user survey data to refine a new mobile website concept. Developed wireframes for better site’s scanability & hierarchy.
Collaborated with senior UX designers to plan and execute 10 usability tests evaluating a FINTech company's product • Analyzed qualitative test results to derive actionable recommendations, and implement an improved concept, resulting in an increase in user-friendliness, as measured by the SUS scale
- 2 Jahre und 1 Monat, Apr. 2020 - Apr. 2022
Freelance E-Commerce Project Manager
Green-G-Labs
• Developed a WordPress E-commerce startup shop, managing design and development • Incorporated competitive analysis and owner input for intuitive navigation, page concepts, and brand-aligned visual appeal utilizing CSS3 • Managed CMS, ensuring seamless updates, content accuracy, and integrated brand partnerships to boost connectivity and sales potential
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
XING Mitglieder mit ähnlichen Profilangaben
XING – Das Jobs-Netzwerk
Über eine Million Jobs
Entdecke mit XING genau den Job, der wirklich zu Dir passt.
Persönliche Job-Angebote
Lass Dich finden von Arbeitgebern und über 20.000 Recruiter·innen.
21 Mio. Mitglieder
Knüpf neue Kontakte und erhalte Impulse für ein besseres Job-Leben.
Kostenlos profitieren
Schon als Basis-Mitglied kannst Du Deine Job-Suche deutlich optimieren.