Ebru Altan

Account Executive for Dell Technologies Select client in Automotive.

- Thesis: Advancing the Digital Transformation of Sales: An Exploratory Case Study - 1,0 - Implementation of Social Selling pilot for lead generation and set up of training program - Supporting competence development and onboarding in the regions - Conceptualizing and implementing gamification concept for ensuring highest data quality on Salesforce - Creating gamification concept for competence management - Developing plan for tracking completion of onboarding program

- Demand Generation & Lead Management (LinkedIn Sales Navigator) - Reference generation and reference quality management - Support of Salesforce workshop and definition of quality guidelines for the CRM tool - Content management and coordination of new training videos on learning platform

- Sales: Decision for software-supportedcmapping of customer base - Marketing: Price processing in SAP - Controlling: Developing concept for improvement in annual report

Project Coordinator of student initiative in collaboration with the Federal Ministry for Family Affairs, Senior Citizens, Women and Youth (BMFSFJ) - Mediation between families with migration background, school management and integration office of the city of Aschaffenburg

Master Thesis: Advancing the Digital Transformation of Sales: An Exploratory Case Study - 1,0 Major subjects: - Sales & Marketing - Organizational Behavior & Human Resource Management

Major subject: Marketing, Management & Operations