Ed Middleton

Tricentis is the pioneer and global leader in automated testing to accelerate software delivery and digital transformation. Tricentis is widely credited for reinventing software testing and delivery for DevOps and agile environments. Through agile test management and advanced test automation, optimized to support over 150+ technologies, the Tricentis platform enables enterprises to dramatically increase software release speed, reducing costs, and improving software quality.

EMEA Marketing lead, working to ensure effective sales & marketing plans are defined and executed across the EMEA and APAC to grow and engage the Bizagi Community. Bizagi helps organisations transform into digital businesses. Our process automation platform connects people, applications, devices and information to deliver the engaging experience that today’s customers demand.

Driving worldwide programs to support the strategic objectives of the business, including major product releases, community brand development, PR and global thought leadership campaigns.

Initially hired to develop and implement a robust, consistent and effective program structure for the EMEA Field Marketing team, working closely with the Senior Director, Marketing EMEA. Following the acquisition of Intralinks by Synchronoss in January 2017, my role changed to provide strategic and tactical support for the Enterprise Go To Market Team in EMEA, reporting to the Global Field Marketing Director.