Ekaterina Kinker

Build a chain of boutiques in Switzerland from ground: retail boutiques: Lausanne, Zurich, Geneve. Wholesale: Zurich Participation in Dusseldorf fashion exhibition 2016 Recruit, hire and train employees Responsible for daily sales reports, payrolll, ordering, custom, inventory, scheduling and customer service Designed and implement wholesale website, FB and Instagram profiles Develop marketing Strategy in Switzerland

Develop and manage sales strategy Prepare, negotiate, provide and follow-up to deliver signed contracts, administrate the sales cycle of accounts Organization of sales process and co-ordination of all parties involved into lifecycle (clients, technical team, delivery managers, partners and integrators) Responsible for tenders and proposals

Plan, budget and control all marketing activities of Trading Center Develop and implement marketing strategy according to the vision set up by senior management Manage media and creative agencies in ATL, BTL projects Manage web site design and web content creation for generating and capturing leads for various campaigns Manage production and distribution of corporate POS, catalogues, marketing materials

Management for companies’ 3 brands: Uomo Collezioni (6 boutiques), Zilli (2 boutiques), Executive Fashions (1 boutique) Development and implementation of the brand strategy Cooperation with press offices of the brands Copywriting and translation releases and articles Cooperation with media, radio and TV