El Zhene

is looking for freelance projects. 🔎

Freiberuflich, Freelance Contractor — Webinars & CRM, WE Webinar Systems
Berlin, Germany

Fähigkeiten und Kenntnisse

Online events
CRM Marketing
Webinar Management
E-Mail Marketing
Project Management

Werdegang

Berufserfahrung von El Zhene

  • Current 2 months, since May 2026

    CRM Marketing Manager

    AgileFluent

    - Rejoined as CRM consultant to support and optimize lifecycle automation - Audited and rebuilt complex bot/email flow architecture, resolving long-standing technical debt - Manage CRM channel currently contributing 29.9% of revenue - Built a Claude-powered content production system enabling 3–4x faster delivery of 30+ content units/week

  • Current 1 year and 2 months, since May 2025

    Freelance Contractor — Webinars & CRM

    WE Webinar Systems

    - Designed and launched end-to-end webinar funnels — registration flows, triggered email sequences, post-event nurturing, and follow-up logic - Built CRM workflows in Mailchimp and Brevo: lifecycle automation, and trigger-based sequences for English- and French-speaking audiences - Achieved avg. open rate of 44% and 40% webinar attendance rate across recurring campaigns - Configured UTM tracking and GTM to monitor CPL, engagement, and conversion across funnel stages

  • 1 year and 8 months, Oct 2023 - May 2025

    CRM Marketing Manager

    AgileFluent

    - Built the CRM channel from scratch, scaling it to 21% of total company revenue - Configured email and chatbot reminder sequences for webinars, driving ~28% of all registrations via CRM touchpoints - Developed monthly content plans for mass email and chatbot campaigns — avg. open rate 30%, CTR 3–4% - Implemented product-interest segmentation, increasing engagement by 15–20% across active lead segments - Ran A/B tests on subject lines & CTAs, lifting open rate from 23% to 30%

Sprachen

  • English

    C1 (Fließend)

  • Russian

    C2 (Verhandlungssicher / Muttersprachlich)

  • German

    A1-A2 (Grundkenntnisse)

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