Elise Blandin

-Managing best quality design projects for big, international clients eg. Henkel, Penny International, Juchheim. -Briefing, strategic planning, costs, internal and external ressources management, presentation as well as controlling. -Managing transparent and goal-oriented communication with clients and our numerous design teams. -Strategic and marketing input. -Creative work: concept development, copywritting.

-Co-lead of the 2013/2014 wet soups refreshment program and inno: benchmark and trends follow up, qualitative and quantitative research, recipes creation with the Chefs, business cases, development follow up -Coordination with all stakeholders: countries’ teams, forecast, R&D, production, supply chain etc. -Pack design management: timings, briefings, photo shootings management, validation process -Daily business: answer to requests from team members and countries, meetings’ organization etc.

-Development of a delicatessen range: benchmark, marketing-mix implementation, suppliers’ identification, test of recipes, business cases, pack design -Personal project with full autonomy: development of 5 luxury Christmas boxes -Development of commercial tools: sales guides, public brochures, internet website content -Existing ranges: market performance check up and recommendation of actions: IRI panels

In a party supplies shop in Mexico Day to day Management: - Sales (in one shop and online), accountings, merchandising, range extension Marketing development: -Web marketing: website launch and content administration, social network content, e-mailings -Promotion: design of advertising supports on Photoshop (flyers, banners, personalized items) and launch

Tours and travels conception: -Tours and journeys design in Brittany: concept creation, supplier’s identification and contact, contract preparation. -Taylor-made journeys and trips’ creation on demand for companies. Tours and travels promotion and sales: -Website content management, newspaper articles redaction, work with agencies on flyers, brochures -Customer information, booking management by phone and e-mails, after-sales service, satisfaction surveys