Eric Brambilla

Soft-Option has been created to help IT solutions vendors penetrate Central Eastern Europe. Customers first included Third Party software from ATG partners like Volantis and Coremedia, later expanding activities to other software vendors like JDA Software.

Heading Sales in Europe for a Fintech start-up based in Singapore

Sales Director Central & Eastern Europe. Responsible for direct and indirect sales of the Managed Network, Security and VoIP Services offering. Managed the Go to Market plan with Telecom Operator and ISP Partners, MSPs, SIs or VARs Opened the Moscow office. Managed a team of Sales, Pre/Post Sales engineers. P&L responsibility. Engaged closely with Global vendors like Cisco. Speaker in various IT events. Closed Telco, utilities, governmental customers including Lattelecom, NEK, DAITS...

Evangelised and created a market for ATG´s innovative eCRM and eCommerce solutions. Identified/evaluated/recruited new partners (Web Agencies, SI’s and Big5s…), organized seminars, marketing initiatives, PR, joint-events. Closed several large projects (France-Telecom/Orange Polska, Polish Telecom, Bank-Millennium, BRE Bank, Banka Koper, OTP, Sony, Renault, Sephora…).

Business Development Manager eTrust (security div) DACH and CEE. Apr 2000 to Dec 2000 Reporting to Divisional VP – Channel Sales Group. Team target: 7.8 million USD / year. Channel Development Manager Switzerland, Austria, ECE, Sept 1998 to March 2000 Reporting to Regional VP – Channel Sales Group

Managed a team of 5 Channel Sales manager in Poland, Czech, Slovakia, Hungary, Romania.