Erin McBrayer

- Designing and implementing the social media strategy for a 10m EUR company - Aligning customer support responses with the overall brand and company goals - Monitoring and analyzing KPIs and reporting to senior stakeholders - Conceptualizing and coordinating various campaigns - Scripting and commissioning original video content - Hiring and training the Social Media Team

- Budgeted, planned and executed office wide events - Booked executive travel and meetings - Drafted weekly sales metrics reports - Created and submitted expense reports - Ordered office supplies and helped maintain office continuity - Trained new employees on expense reporting and Rearden Commerce - Assisted in preparation of both internal and external presentations - Acted as a liaison between the Sales and Client Care teams

- Researching the steps needed to launch an independent NC Technology PAC - Compiling lists of possible donors, and brainstorming fundraising ideas

-Attended committee meetings and General Assembly sessions -Tracked and researched state bills, and wrote blogs about legislative activity -Assisted JLF's lobbyist with day-to-day activities as well as trip preparations

Communication Ethics, Public Relations Principles, Internet Communication, Campaigns and Elections, International Politics, Public Policy Analysis, American Legislative Politics American Political Parties and Interest Groups, Research Methods, Senior Honors Thesis.