Eva K. Ponomarjov

Setting the strategic direction for UKTI Baltics, managing the business planning process and the co-ordination with UKTI Nordic-Baltic network. Researching, initiating individual projects and co-operations. Market research, broadening networks and partnerships in the Baltics, Nordics and the UK. Delivering agaist wider Embassy prosperity and commercial diplomacy agenda. Focusing on high value sectors in the Baltics, especially ICT, Digital and Media.

co-creator of Loovlabor

Advising and encouraging Estonian, Latvian and Lithuanian innovative companies in seeking to invest to the UK. Introducing UK and UKTI services from bright start-ups, inclubators and accelerators to mature businesses and sector specific clusters. Facilitating the business expansion of Baltic companies, building and expanding the network. Focusing on high value sectors in the Baltics, especially Life Sciences, Financial and Business Services, Energy & Infrastructure, Advanced Engineering.

Building up MEKTORY - an international and interdisciplinary innovation platform for students, supervisors, companies. Goal: designing future in the most creative, sustainable way

Marketing Estonia as an attractive, exciting, multifaceted Tourism Destination in Russia, Great Britain, Germany, China, South-Korea. Planning, organizing, carrying out of seminars, workshops, roadshows, fairs, press trips, info trips for tour operators, advertising campaigns, implementing cross-marketing solutions. Keywords: strategic planning, budgeting, various marketing activities, market research analysis, running communication with journalists and tour operators.

Member of Viru Shopping Centre's Advertising Council. Keywords: marketing campaigns, visual identity, marketing analyses, event marketing (FIBIT-Fashion is Back in Tallinn)

Launching the brand Double Coffee in Estonia (called for one of the nominations for Baltic Brand 2005) . Strategic planning, budgeting, designing and carrying out advertising campaigns, content designing "DC" home page, writing press releases, communicating with journalists, co-operation partners, creating cross-marketing opportunities, organizing cultural/entertainment events in cafes (series of targeted events: Night Gallery-literature/photo/music, Devine-gourmet, Ebony&Ivory-music/fashion/photo)

creative management, writing/presenting of brand pitches (Nokia), developing creative marketing tools, communicating with clients, assisting in carrying out events.

development and implementation of creative ideas, effective communication with the clients, assisting in creative management in various projects (mainly social events for the teenagers in co-operation with the biggest Estonian mobile operator EMT).

Copywriter for the biggest radio station Sky Media, assisting in advertising campaigns, writing press releases, creating advertising adaptations for Estonian and Russian audience.

psychology, film/scriptwriting