Ewa Szejner

•Working out and implementing market strategy; •Control turnover, margins, stocks and products rotation; •Contracts negotiations with suppliers; •Planning and control of execution of supervised budget; •Participating in planning of sales KPI’s and full responsibility for monitoring, analyzing and reporting results; •Evaluation of quality and quantity goals, created for individual projects executed in sales outlets; •Personnel management (stores and office workers)

•Responsibility for Commercial Department (Purchasing, Analysis, MKG, Sales); •Preparation and implementation of sales, marketing and purchasing strategy in line with main business strategy; •Annual contracts negotiations with medicine and white cosmetics suppliers; •Planning of sales / margin results, reporting and carrying out analysis; •Managing department’s budget; •Responsibility for the B2B and B2C loyalty program; •Cosmetics’ project initiation, realization, control and evaluation;

•Responsibility for Client Service Department; •Coordination of Account Managers’ performance; •Control of current projects and initiations of new projects; •Negotiations with Clients (FMCG mainly); •Strategy preparation and execution;

•Management of projects in the area of new products development and obligatory adjustments to UE regulations; •Participation in many multinational development projects within Remy Cointreau Group (Bols’ Owner); •Negotiations and re-negotiations of contracts with different external providers;

•Responsibility for thr Personal Wash category in terms of sales support on all distribution levels (wholesale, subwholesale and retail – modern and traditional); •Coordination of activities conducted by promotional agencies e.g.: animations with hostesses, cross promotions, contests for retailers and consumers; motivational programs for own sales force; •Deciding on the whole range of trade issues such as tools for salespeople (POS materials, merchandising standards), trade press campaigns, trade fairs;

•Preparation of monthly scenarios of promo actions addressed for each distribution level (retail, subwholesale, wholesale) for own salespeople and so called external force; •Co-ordination of all activities conducted by promotional agencies (BTL particularly); •Responsibility for providing tools for the sales force (POS materials, gadgets, merchandising standards, etc.); •Preparation and coordination of the first Loyalty Program for retailers in the company; •Planning, spending and control of the budget

•Preparation of sales reports and analysis; •Creation of data base concerning competitors; •Taking part in a project of own petrol stations chain;

marketing, economics of hotels and tourism