
Fabian Fukuy Fernandez
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Fabian Fukuy Fernandez
Marketing Strategy for Automotive Systems Brand Positioning International Marketing Communications New product launches European Road Show System Benefits as Sales Support
- 2 years, Jan 2010 - Dec 2011
Marketing Manager
Robert Bosch
- Responsible for visual merchandising, idea generation, briefing and execution of point of sale strategies. - Product launch strategy and communication in point of sale. - Promotional program execution, support and communication in POS. - User experience and product /system navigability
- 2 years, Jan 2008 - Dec 2009
Project Leader
Robert Bosch
- Project leader and liaison between Marketing and Enginiering - Responsible for User Research, Product Development and Testing - Product Positioning - Product Launch Strategy - Product Messaging - Marketing Plan - Promotional Plan - POS Strategy
- 3 years, Jan 2005 - Dec 2007
Regional Brand Manager
Robert Bosch
- Marketing Plan - Sales Forecast - Price strategy - Promotional Plan - K-Budget Plan and Control - POS and on site product demonstrations - Product Mix strategy - Regional product development - Logistics
- 3 years and 3 months, Oct 2001 - Dec 2004
Product Manager
Robert Bosch
- Product Strategy - Sales Forecast - Price strategy - Promotional Plan - K-Budget Plan and Control
- 1 year and 9 months, Jan 2000 - Sep 2001
Marketing Manager
Augen Opticos
- Commercial Strategy - Marketing Plan - Sales responsible for optical equipment - Product Portfolio - Events Management
- 3 years, Jan 1998 - Dec 2000
Channel Marketing Asociate
ExxonMobil
- Supply chain management - Sales forecasting - Production Plan - Technical Training - Sales administration and statistics
- 3 years, Jan 1996 - Dec 1998
Marketing Analyst
HSBC Mexico
- Call center implementation - In-Bound and Out-Bound campaigns - Direct mail campaigns - Sales reports and statistics - Market research - Database management
Ausbildung von Fabian Fukuy Fernandez
- 2 years, Jan 2003 - Dec 2004
Marketing
Intituto Tecnologico de Monterrey
- 5 years, Jan 1996 - Dec 2000
Marketing
Instituto Politecnico Nacional
Sprachen
Spanish
C2 (Verhandlungssicher / Muttersprachlich)
English
C1 (Fließend)
German
B1-B2 (Gute Kenntnisse)
Portuguese
A1-A2 (Grundkenntnisse)
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