Fabio Arman

I work in the Musical chain of TV Globo in an agile multidisciplinary team, using Kanban and Scrum. I created the monitoring of metrics, with a focus on improving product development through research, data collection, and analysis using Hotjar and Google Analytics. I also create new features with technical and creative alignment, testing and validating updates, and delivering Sketch via Zeplin. Working remotely, using Miro, Microsoft Teams and TFS, and other performance and collaboration tools.

I helped to create an insurance broker from end to end, and other SaaS and B2B opportunities, in partnership with SulAmérica. Worked in a multidisciplinary squad and addressed all UX perspectives within the project.

Working together with the Creative Director and a team of front and back end, I develop digital workplaces, portal pages, hotsites, banners and images for large sites such as multinationals and other large companies. Development for mobile and desktop. - Creation of screens - Prototyping and layout in Adobe XD - Output to production in Zeplin - Image processing and banner creation with Adobe Photoshop and Illustrator - Multidisciplinary teamwork - Facilitating problem-solving exercises

I worked with services and consulting agencies and as a freelancer, bringing solutions to various branches of activities. - Development of websites in WordPress; - Invision Prototyping; - Creation of design pieces for social networks and landing pages using Unbounce and Instapages; - Lead engagement through the creation, development and delivery of email marketing campaigns in MailChimp; - Managing PPC campaigns on Facebook, Google AdWords, LinkedIn, etc.

Worked as an UX Designer for a project aiming to improve significantly the accesses to a TIM partner website. - Website construction in Webflow; - Use of user data to better project the experience with Hotjar and Analytics; - Approval with stakeholders.

An enterprising adventure. Responsible for the operation of the agency, composition of communication plans, online strategic planning, website creation, social network management, creation and optimization of performance and branding campaigns in AdWords (Youtube, Display and Remarketing) and generation and analysis of reports Analytics for new online business developments or optimization of existing results.