Fiona van der Werf-Macken

Support on various innovation and product lifecycle projects including:- • IP Workflow Solutions: Patentability, FTO and business needs • Patent Profiles (Watches): First Level Data & Legacy Profile Migration • Thomson Innovation (IP Intelligence and Collobration Platform) • US Reassignment data project • Patent Mobile Device Application • Fingerprint Product support

New Business Development in the European & Nordic Markets • Demonstrations of products to customers at tradeshows, conferences and online meetings • Lead Generation and Qualification using CRM, LinkedIn, Global IP Events & Conferences • Arranging appointments & supporting 4 Account Executives • Research Disclosure & Defensive Publication services: Pre-sales, processing submissions & administration activities. • Helpdesk and customer support.

• New Business Development in the European & Nordic Markets • Demonstrations of products and solutions to contacts, leads and prospects at tradeshows, conferences and online meetings • Lead Generation, Qualification & Web based Research using CRM (SalesLogix), LinkedIn, Google, Global IP Events & Conferences • Arranging appointments & supporting 4 Account Executives • Helpdesk and customer support on products, services and solutions.

• Commercial Sales support & management • Analysing customer needs and propose solutions • Customer Portfolio Management & New Business Development • Demonstrating & Training customers how to use products & solutions • Lead Generation, Qualification & web based research using different sources including CRM (SalesLogix), LinkedIn, Google, IP Global Events & Conferences.

• Evaluating the technical and business value of inventions. • Analysis and reporting of inventions & recommendation for patentability. • Performing novelty, FTO and infringement searches for prior art literature, patents and publications. • Organize workshops on search methods to inventors, engineers and R&D organizations. • Create IPR awareness internally • Gave support on infringement studies during R&D activities and ongoing project development activities.

• Data Warehouse Innovation Project: working together with designers to analysis extracted data from the Data Warehouse System. • Prepared example reports and demonstrations for customers illustrating the type of data extracted by using Business Objects Tool. • Prepared presentations, reports & demonstrations for workshops, customer meetings and training using Business Objects Tool

• Create, design and maintain database applications, reports, queries in MS Access & MS Query software applications for users and customers. • Design Help Programs and User’s Guides for users of Ericsson software. • Helpdesk support • Maintain and update the department’s website.

Administration activities and tasks

Systems Analysis, Design, Computer Programming & Database Management Course