Florian Gniech
Skills
Timeline
Professional experience for Florian Gniech
- 2 years and 6 months, Nov 2021 - Apr 2024
Head of Global Brand Communication | White Claw
Mark Anthony Brands International
- 1 year and 7 months, Apr 2020 - Oct 2021
Managing Partner
The One Brand Consulting
Brand Strategy & Marketing Communications
- 6 months, Oct 2019 - Mar 2020
Head of Sponsorship
Aldi Ireland
- 4 years and 9 months, Jan 2015 - Sep 2019Red Bull Media House GmbH
Senior Global Marketing Communications Manager
Projektleitung für globale Kommunikation von internationalen Event-Serien mit Team- und Budgetverantwortung (Red Bull X-Fighters World Tour, Red Bull Cliff Diving World Series, Red Bull Art of Motion), Kommuniktions-Strategie, Integrierte Kommunikation (Live TV Produktion, Content/News Distribution, Online/Social Media), Implementierung von Medien/Marken- Kooperationen (z.B. Fox Sports, GoPro, LifeProof), Steuerung und Beratung der 160 Landesgesellschaften
- 2 years and 2 months, Nov 2012 - Dec 2014
Global Marketing Communications Manager
Red Bull International
Projektleitung für globale Kommunikation von internationalen Event-Serien mit Team- und Budgetverantwortung (Red Bull X-Fighters, Red Bull Crashed Ice, Red Bull Art of Motion etc.), Kommuniktions-Strategie, Integrierte Kommunikation (Live TV Produktion, Content/News Distribution, Online/Social Media), Implementierung von Medien/Marken- Kooperationen (z.B. Fox Sports, NBC, Swatch), Steuerung und Beratung der 160 Landesgesellschaften
- 2 years and 6 months, Apr 2010 - Sep 2012
Senior Market Communications Expert
Telekom Deutschland GmbH
Kommunikation (ATL/BTL), Strategie, Brand Building, Sponsoring, Kooperationen (Marken & Medien), Mediaplanung, Jugendmarketing, Grassroots-Marketing, Live Events, Entertainment, Promotion, Social Media & bereichsübergreifendes Projektmanagement (Telekom Extreme Playgrounds, Young/Twens Marktkommunikation), Team- und Budgetverantwortung
- 4 years and 9 months, Jul 2005 - Mar 2010
Market Communications Expert
T-Mobile Deutschland GmbH
Kommunikation (ATL/BTL), Strategie, Brand Building, Sponsoring, Kooperationen (Marken & Medien), Mediaplanung, Jugendmarketing, Grassroots-Marketing, Events, Entertainment, Promotion, Social Media & bereichsübergreifendes Projektmanagement (FIFA World Cup 2006, T-Mobile Extreme Playgrounds, Deutschland sucht den Superstar, T-Mobile Music), Team- und Budgetverantwortung
- 2 years and 6 months, Jan 2003 - Jun 2005
eMarketing Expert
Deutsche Telekom AG, T-Com
eBusiness, eMarketing, eSales, eCRM, Website Usability, Strategie & Projektmanagement
- 1 year, Jan 2002 - Dec 2002
Produktmarketing
T-Online International AG
Internationales Trainee-Programm
- 4 months, Jul 2002 - Oct 2002
New Products & Services
T-Mobile USA Inc.
Internationales Trainee-Programm
- 2 years, Jan 2000 - Dec 2001
Lehrstuhl für Marketing
Universität Dortmund
Assistent für Prof. Dr. Hartmut H. Holzmüller und Team
Educational background for Florian Gniech
- Current
Wirtschafts- und Sozialwissenschaften
Universität Dortmund
Angewandtes Marketing, Controlling
Languages
German
First language
English
Fluent
French
Basic
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