
Florian Hießl
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Florian Hießl
- Current 9 years and 2 months, since May 2017
Vice President, Global Head of Digital Internal Eco-System
SIEMENS AG
- Current 10 years and 1 month, since Jun 2016
Non-Executive Digital Advisory Board Member
Digital Advisory - https://digitaladvisory.org
- 2 years and 7 months, Oct 2014 - Apr 2017
Director, Head of Global Web Communications
Siemens AG, Communications and Government Affairs
Responsible for Siemens' global web footprint: corporate and business websites. Including global web strategy, governance, storytelling formats, customer targeted content marketing, analytics & data visualization, web experience, usability, architecture and design. Bringing together corporate, comms and business / sales perspective.
- 3 years, Oct 2011 - Sep 2014
Head of Online Communications
Siemens AG, Corporate Communications
Responsible for the external online communication channels of Siemens AG, eg corporate website www.siemens.com, global online roll-out: 90 country homepages in 34 languages; mobile web m.siemens.com, Siemens Apps for iphone, ipad and android, Siemens YouTube Channel, SEO, Content Management System & global Online Plattform and the global Siemens Online Governance and Strategy
- 2 years and 6 months, Jun 2009 - Nov 2011
Global MarCom and Brand Campaign Core Team - Siemens Answers
Siemens AG
Global Siemens Brand Campaign Siemens Answers. Cross Channels: Print, OOH, TV and Digital in about 90 countries. Member of Core Strategy and Planning Team. Overall Finance and digital responsibility.
- 5 years and 5 months, May 2006 - Sep 2011
Head of corporate website www.siemens.com
Siemens AG, Corporate Communications
Responsible manager of the global corporate website of Siemens AG - www.siemens.com - Keywords: Strategy, Concept, Content, Development, Social Media, Architecture, Content Management System, Web Reporting, Search Engine Marketing, mobile corporate website m.siemens.com, Apps, Search Engine Optimization (SEO), Search Driven Landing Pages, YouTube Channel; florian.hiessl@siemens.com
- 7 years and 8 months, Sep 1998 - Apr 2006
Head of Web Management Team, Senior PM at Information and Communications Sector
Siemens AG
Various Positions in the Online Business within Siemens, responsible for Business Unit Internet Sites, IT and Market Communications tasks.
- 8 months, Jan 1998 - Aug 1998
Corporate Purchasing
Osram Sylvania USA
Corporate Purchasing Strategies and Supply Chain Management
- 5 months, May 1996 - Sep 1996
Intern
BMW AG Motorcycles
Support of the Region Germany Marketing & Sales Team
Ausbildung von Florian Hießl
- 4 years and 9 months, Nov 1993 - Jul 1998
Betriebswirtschaftslehre
Ludwig Maximilian University, Munich
Specialized on Information and Communication & Controlling Nebenfach/2nd field of study: Informatik - Computer Sciences
Sprachen
German
English
French
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