Francisco Martin Herrada

Drive technical sales cycles for HP Large Format Printing, Solutions and DesignJet product lines across EMEA, acting as the technical bridge between customers and the sales team. Design tailored solutions (hardware, SW, services) aligned to customer business needs, reducing decision time and increasing deal closure rates. Deliver high-impact technical demonstrations, product presentations and proof-of-concept walkthroughs for enterprise and mid-market clients.Represent HP at trade shows and industry events

Worked to ensure a neat and attractive sales environment, and assisted in the setup of visual displays. Successfully managed a sales team of several people to meet and achieve sales goals. Proficiency in the use of CRM Market analysis Provided high quality investment guidance to clients based on their needs, goals, and lifestyle. Brought forth strong public speaking skills and proper phone etiquette. For 3 Consecutive months ended up as one of top 10 agent in a list of more than 120 individuals

Supervised end-to-end integration of new automation and controls equipment into production environments, from technical specification through commissioning and handover. Led a technical team while coordinating directly with external vendors, contractors and client stakeholders to align project scope, timelines and technical requirements. Troubleshot and resolved technical issues during equipment commissioning, minimizing installation downtime and ensuring smooth transition to production.

• Assessed and redesigned control systems for more seamless production processes. • Worked to ensure budgets were followed and projects were completed by their due date. • Conducted thorough research on materials used in the production process. • Effectively planned and implemented improvement projects. • Utilized statistical analysis for data driven problem solving. • Directed a project aimed to reduce the usage of electrodes in the welding factory. Through careful analysis and implementation of new techni

• Photographing vehicles and editing pictures • Posting attractive Ads in different web pages • Managing CRM between clients and dealers