Francisco Cortez

Web products for founders and small business owners, from first conversation to launch. • Ship sites end to end with Claude Code, Cursor and Copilot, reviewing and fixing what they produce. • carma-retreats.com: replaced Instagram-DM bookings with a one-page site; the first retreat after launch sold out. • ergotherapiecoaching.de: briefing to live in 5 days. • Turn vague goals into scoped, priced work, explained in plain language. I tell people early when they don't need the bigger thing.

• Built new features for client LA Times. • Added features to the CMS the product team used to update the client's website, and automated manual processes. • Built and maintained the Jekyll/Liquid component system the campaign sites ran on. The CTO credited it as fundamental to the project's growth. • Improved Core Web Vitals steadily, release over release. • Worked daily in an Agile Scrum team with design, backend, QA and product.

Developed new website sections and internal tools for a fast-paced product team. Built a customer support application using Desk.com to improve operational efficiency. Delivered clean, functional code using CodeIgniter, WordPress, and jQuery.

Via SweatWorks. • Sat with the support agents to learn what slowed them down, then built and maintained the internal support app (Desk.com integration) they used every day. • Delivered site sections and internal tools in a fully remote team across time zones.

Via Globant. • Worked on the web check-in platform, where a confusing screen turns directly into a support call or a missed flight. • Extended a legacy stack (Perl, Backbone.js, Handlebars) without breaking a system thousands of passengers used daily.

Via Globant. • Accessibility and responsive design for a global consumer brand, so the product worked regardless of device or ability. • Delivered inside enterprise CI (Bamboo, Zend Framework) with distributed US teams.

• Vates: Java/Struts and Oracle for telecom client Grupo GTD, then PHP, including projects for Distribuidora de Gas del Centro. • Freelance fullstack work in PHP/MySQL.

• Trained in direct marketing and needs-based selling: finding the customer's real need through conversation, then framing the solution around it. • Learned to listen properly and take a "no" without taking it personally. Still how I start every project.