Francois Roloff

PYURE bietet SaaS-Lösungen für Werbetreibende, Medienhäuser, Media-Agenturen und AdTech-Unternehmen an, die CO2-Emissionen kanalübergreifender digitaler Werbekampagnen messen und automatisch deutlich zu reduzieren. Mit unserer marktführenden Technologie sind CO2-Einsparungen von 50-90 % möglich, einschließlich einer Steigerung der Kampagnenperformance. Die CO2-Reduzierung mit Hilfe unserer Technologie ist kosteneffizienter und nachhaltiger als Offsetting der CO2 Bilanz.

Improvements of process structures, responsibilities and missions to drive the companies success. Pushing our teams to excellence and business leadership through constant improvement of adTech products and features. Focus on M&A activities and product iterations to shape the market environment and become best in market in multi channel marketing strategies with mobile first DNA.

Agile management of madvertise´ operations. Challenging the status quo of business and operations constantly aiming at improvements of process structures, responsibilities and missions to drive the companies success. With strong believe in our existing team our mission is to scale revenues while improving sustainable leadership as independent European mobile first AdTech powerhouse. Pushing our teams to excellence and business leadership through constant improvement of adTech products and features.

Responsible for expanding madvertise medias market penetration across Germany, Austria and Switzerland. Develop new and existing strategic partnerships and shape the strategic direction of madvertise media as the growing independent mobile advertising sales house in Germany.

Development of new sales products, sales collaterals, as well as sales product optimization. Additionally we have an eye on market research and provide the linking interface for sales, technology, partner development and ad operations departments. Translation of technical products into sales products and develop pricing strategies.

B-2-B Marketing, Werberaumvermarktung - Sonderwerbeformen für den Musiksender VIVA. Vermarktung der digitalen Plattformen im Netzwerk von VIACOM Brand Solutions: mtv.de, viva.tv, nick.de, gameone.de, southpark.de uvm..

Unterstützung im Bereich Trade Marketing und Sales. Werberaumvermarktung für die Sendermarken MTV, VIVA, Comedy Central und NICK

Analyse, Eventmanagement, Business Development, Kommunikation

Projektmanagement, Marketing, Medienökonomie, Finanzkommunikation, Wirtschaftspsychologie