
Franziska Spiller
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Franziska Spiller
- Bis heute 2 Jahre und 10 Monate, seit Aug. 2022
Interior Designerin
STUDIO F|E INTERIOR DESIGN
- Bis heute 6 Jahre und 4 Monate, seit Feb. 2019
Senior Business Analyst | Audience Development
Burda Studios Publishing GmbH
Analytics based Content Optimization & Audience Strategy for Website, CRM and Social Channels | User Loyalty & User Satisfaction analyses | Data Analyst | Set-Up and Maintenance of the Reporting Infrastructure & DWH | Development of Tracking Concepts | Web Analytics for BUNTE.de | Responsible for Google Analytics Premium & other Analytics Tools | Management Analyses - Knowledge of all Operative KPIs |
- 1 Jahr und 2 Monate, Dez. 2017 - Jan. 2019
Manager Business Intelligence
aeyde GmbH
Fashion Industry /Footwear Start-Up, 12 employees Set-up of the data analytics, internal and financial reporting structure Audience development (email, social, performance marketing, partner programs) Implement structured merchandising/category management process including order management, reporting, pricing, product assortment and sales channel optimization Define and grow affiliate and performance marketing initiatives Consult and support managing directors with strategic topics
- 1 Jahr und 8 Monate, Apr. 2016 - Nov. 2017Stylight GmbH
Head of Category Management / Product Processing
Fashion and Lifestyle Affiliate Platform, 140 employees Department lead and people manager of a cross-functional team of 10 employees responsible for category management and product assortment Usage of agile working methods: Scrum Product Owner role for engineers Applied data analytics to improve team and technical process KPIs Took over responsibility for team investment planning and contract negotiations with external service providers
- 9 Monate, Juli 2015 - März 2016Stylight GmbH
Business Intelligence Analyst & Audience Development Publishing
European Fashion and Lifestyle Affiliate Platform, 140 employees Implemented KPI reports and reporting dashboards in Tableau and Excel/Google Spreadsheets for company-wide stakeholders (focus on marketing and business development) Conducted data analytics projects Prepared financial reporting
- 11 Monate, Aug. 2014 - Juni 2015
Intern Business Development
Siemens Financial Services GmbH
Supported with business valuation of start-ups and structured financing projects Prepared internal and customer presentations about strategic topics, market research and analyses about new strategic ideas and initiatives
Conducted qualitative data analysis about company marketing initiative
- 8 Monate, Dez. 2012 - Juli 2013
Working Student
Institut für Kapitalmärkte und Finanzwirtschaft (LMU München)
- 2 Jahre, Okt. 2010 - Sep. 2012KPMG AG Wirtschaftsprüfungsgesellschaft
Senior Associate Audit Corporate
Annual and quarterly audit (German GAAP, IFRS) as well as review of company processes and guidelines mostly for the automotive sector Role as project lead for several clients Responsible for training and supervising interns and new colleagues
- 2 Monate, März 2009 - Apr. 2009
Working Student
Voith Turbo GmbH
- 4 Jahre und 3 Monate, Nov. 2004 - Jan. 2009
Werkstudentin
EMAG Automation GmbH
Responsible for filing, maintenance of product data and inventories.
Ausbildung von Franziska Spiller
- 6 Monate, Okt. 2013 - März 2014
Finanzierung, Innovation
Siam University, Bangkok
Money & Capital Markets, Business Planning
- 2 Jahre und 9 Monate, Okt. 2012 - Juni 2015
Business Administration (Finance & Innovation)
Ludwig-Maximilians-Universität München
Corporate Finance, Business Valuation, Banking, Capital Markets, Innovation, eCommerce, Business Planning
- 3 Jahre, Okt. 2007 - Sep. 2010
Business Administration & Economics
Universität Hohenheim
Accounting, Taxation, Managerial Accounting, Project Management
Sprachen
Deutsch
Muttersprache
Französisch
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Spanisch
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Englisch
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