Fred McIntyre

Angestellt, Senior Vice President, Business Development, AOL Media - MediaGlow
San Francisco, United States of America

Fähigkeiten und Kenntnisse

General Management
Product Development
Technical Development
QA
Streaming Operations
Business Development
Strategic Analysis
Content & Technology Licensing
Creative Development
Advertising Sales
Business Operations
Media
Marketing
Editorial
Programming

Werdegang

Berufserfahrung von Fred McIntyre

  • Current 17 years and 3 months, since Mar 2009

    Senior Vice President, Business Development

    AOL Media - MediaGlow

    Lead Business Development on behalf of AOL’s global publishing business. MediaGlow operates 70+ sites with 100+ million global UVs / Month - across: AOL.com, AOL’s content verticals & commerce / marketplace channels, plus dozens of niche sites. Business Development responsible for providing strategic counsel & identifying, structuring & executing Distribution, Syndication , Commerce, Content, Technology & Strategic partnerships to maximize & drive new & incremental revenues, engagement & reduce costs.

  • 1 year and 9 months, Jul 2007 - Mar 2009

    Senior Vice President, AOL Video + AOL Radio + SHOUTcast + Winamp

    AOL

    P&L / Line Management responsibility for Product, Design, Tech Dev, QA, Operations, Project Mgmt & Audience Dev (150+ FTE). Launch/Grow innovative consumer Internet businesses. AOL Video #2 driver SEO on AOL Network. Re-positioned AOL Radio thru CBS Radio partnership. AOL Radio awarded an Apple Design Award - Best Entertainment App. SHOUTcast - 6X growth in UVs / Month over 2 quarters. In 21 months, grew Winamp audience from 62M UVs - 84M UVs & revenues by 100%+.

  • 9 months, Nov 2006 - Jul 2007

    Senior Vice President, AOL Video

    AOL Video

    P&L Responsibility for AOL Video including: Design, Product, Tech Dev, QA, Operations, Project Mgmt & Audience Development. AOL Video Portal 1st major video portal to launch search centric experience cataloging all web video with embedded playback of results. 1st/only portal to distribute shows from all 4 major US networks.

  • 1 year and 11 months, Jan 2005 - Nov 2006

    Vice President, AOL Video

    AOL

    Develop, lead & execute AOL's comprehensive strategy for Video including: Product Development, Programming, Strategic Planning & Revenue Capability. Manage across 500+ stakeholders. Launched innovative consumer Internet businesses: 1st US portal with ad supported & “pay to download” Film and TV; In2TV (w/ Warner Bros) - 1st US Broadband TV service; Secured on demand music video licenses, identified Truveo & Lightningcast acquisitions, Ran AOL Music on Demand - leading free cable VOD service.

  • 1 year and 2 months, Nov 2003 - Dec 2004

    Vice President, Programming & Media Networks

    AOL

    Led team responsible for definition and execution of AOL for Broadband strategy for Programming, Network Promotion, Video & Advertising. Defined and executed against AOL's product & infrastructure roadmap for Video & In Stream Video Advertising.

  • 1 year and 5 months, Jul 2002 - Nov 2003

    Vice President - Business Development, Strategy & Operations - AOL Entertainment

    AOL

    Led Business Development, Strategy & Operations for AOL Entertainment. Closed 225+ deals over 17 months. Deals closed included agreements with new strategic partners as well as restructuring some major partnerships. Developed long term strategic plan for each AOL Entertainment vertical (Games, Movies, Music, Radio, Television & Ticketing).

  • 1 year and 6 months, Feb 2001 - Jul 2002

    Executive Director, Business Development - AOL Music

    AOL

    Led Business Development and Strategy for AOL Music. Structured and closed deals with Commerce Partners, Technology Developers, Content Providers, Music Rights Licensors and Marketers. Closed 125+ deals over 15 month period. Deals closed include Master License Agreements with Record Labels, key Music Rights deals and technology deals for Radio and Music Products. Participated in policy work and testified in Copyright Arbitration Royalty Proceding to set rates for webcast licenses.

  • 1 year and 9 months, May 1999 - Jan 2001

    Director, Business Development - Spinner.com & Winamp

    AOL

    Managed Business Development for Spinner.com (leading Internet radio broadcaster) & Winamp (top digital audio software developer.) Closed key commerce deals representing +60% of Business Units total revenue for CY00. Worked on Content Acquisition, Music Rights & Marketing / Distribution deals. Appointed by AOL Senior Management as interim Operations/Management role responsible for Business Development, Revenue / Sales, HR, Facilities & Finance for business unit.

  • 1 year, Jun 1998 - May 1999

    Vice President, Strategic Partnerships

    Spinner.com

    Led Business Development, Music Industry Relations and Partner Services for Internet Radio pioneer. Responsible for Analysis and Strategic Development of all new business initiatives. Architected general deal framework, terms and templates for a broad range of deal types for Distribution, Commerce, Content and Technology licensing. Closed wide range of deals including strategic partnerships with INTEL, major record labels and leading internet portals.

  • 1 year and 11 months, Jul 1996 - May 1998

    Vice President, Media Ventures

    SPIN Magazine & VIBE Magazine

    Managed Business Development for Publisher of SPIN and VIBE Magazines. Operating responsibility for Internet, Radio, Book Publishing, Syndication, Licensing, Merchandising, Syndication and Premium Marketing Programs. Secured operational financing for VIBE Online and SPINonline. Created, sold and delivered multi-million dollar concert and multimedia tour package.

  • 5 years and 10 months, Oct 1990 - Jul 1996

    Various Positions

    SPIN Magazine

    (1996) Music Marketing Director - Increased Music ad revenue by 15%. Developed new revenue streams / brand extensions || (1993-1996) - National Music Manager - Grew Music Category Revenue by +70%. Developed self-liquidating marketing programs to improve distribution. || (1992-1993) - East Coast Music Manager || (1991-1992) - Classified Advertising Manager || (1990 - Advertising Coordinator)

Ausbildung von Fred McIntyre

  • 3 years and 10 months, Aug 1985 - May 1989

    History

    Duke University

    Latin American Studies

Sprachen

  • English

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