Garett Holden

Lead brand and business strategy discussions, hand-in-hand with the creative and sales teams, to identify unexpected and insightful creative solutions. Collaborate on the conceptualization of major briefs, using data and insights to inform and rationalize ideas across channels. Partner closely with project management to ensure that initiatives deliver on time and on budget.

Drive creative strategy discussions to uncover business needs, trends, and opportunities. Dive into data and human behavior to fuel the ideas that deliver market-first creative. Connect content strategy needs to a cohesive market message. Create ideas that push what’s possible on the platform and inspire clients with a vision for their brand & Twitter by developing forward-thinking concepts.

As an early member of Twitter Brand Strategy based in New York, I contributed to developing and building the team across the country. I integrated Twitter into top brand marketing efforts and promoted innovation on the platform. I provided strategy and spearheaded ideation based on client initiatives as well as translating concepts visually. After four years, I relocated to Paris to help develop, support and grow the Brand Strategy team across Europe.

A permanent contract designer for Google/Youtube where I provided concept and design support to teams in multiple regional offices across the U.S. Supported CS and XPS teams in the Central region, East and West Coasts providing strategy and design support to sales pods resulting in high level of sales success.

Concept, design and implementation of client ad campaigns consisting of Flash banner ads and microsite contest pages. Cheetos “Pull Some Funny, Make Some Money” UGC contest, resulting in 300+ submissions for April Fools Day campaign. Provided regular marketing updates and promotional content for The Official Star Wars Fan Film Awards annual contest in partnership with Lucasfilm, which showcased and acknowledge fan films made by, for, and about fans of the Star Wars saga.

As Creative Director for a multimedia ad campaign for USA Networks’ “The 4400” at Clickfire Media, I was responsible for graphic design, digital editing, banner ads, production flow, crew management and web design for 200+ deliverables across multiple platforms. Photography, graphic design and digital film editing for USA Networks’ The 4400 multimedia ad campaign. Collaborated on concepts and designed banner ads, posters, logos, and other promotional materials.

Photography, film, illustration, multimedia and design