Gerald Harnack
Skills
Timeline
Professional experience for Gerald Harnack
- Current 8 years and 5 months, since Jul 2017
Online Marketing Consultant
Harnack Digital
Beratung in allen Bereichen des Performance Marketing, Website Analytics, Conversion-Rate Optimierung.
Performance Marketing, SEA, PSMs, Remarketing ...
- 1 year, Dec 2018 - Nov 2019
Head of Online
Paprcuts GmbH
Verantworlich für den Onlineshop
- 1 year and 4 months, Aug 2017 - Nov 2018
Director Marketing
Event Inc GmbH
Performance Marketing, Marketing Strategie
- 2 years and 11 months, Sep 2014 - Jul 2017
Head of E-Commerce
PANDORA Jewelry GmbH
E-Commerce verantwortlich bei Pandora Jewelry CWE
- 4 years, Oct 2009 - Sep 2013
Head of Online Marketing
NetVacation GmbH
Verantwortlich für SEM, SEO, Usability, Landingpage Tests, TV, Display Advertising, Newsletter, weitere On- Offline Kanäle. Aufbau diverser nationaler und internationaler Portale u.a. dreamlines.de, solegro.de ...
- 7 months, Oct 2009 - Apr 2010
Online Marketing Manager
Casamundo GmbH
SEM, MVTS, Landingpage Optimierung
- 8 months, Feb 2009 - Sep 2009
Praktikant Online Search Marketing
Opodo
Bid Management, Kennzahlen Reportings, Marketing Dashboards, Konzeption von Landingpage Tests, Budget Forecasts, Yahoo SSP, Google Adwords, Yahoo Search; Abschlussarbeit zum Thema "Gestaltung und Test effektiver Landingpages zur Steigerung der Performance im SEM"
- 7 months, Mar 2008 - Sep 2008Europcar Autovermietung GmbH
Praktikant Corporate Loyalty/ E-Commerce & analytisches CRM
konzipieren, erstellen, reporten von Newsletter-Kampagnen; Kundenbindungsprogramme, Verhandlungen mit Partnern, Sponsoring-Kalkulationen, Direkt-Mailings, Kundenbetreuung, u.a.
Educational background for Gerald Harnack
- 4 months, Sep 2007 - Dec 2007
Business Studies
University of Abertay Dundee, Scotland
Strategic Management, Corporate Finance, Marketing Planning and Contemporary China
- 4 years, Oct 2005 - Sep 2009
Betriebswirtschaftslehre
Fachhochschule Wedel
Marketing, "Gestaltung und Tests effektiver Landingpages zur Steigerung der Performance im SEA"
Languages
German
First language
English
Fluent
French
Basic
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