Gernot Mutzl

Planung, Umsetzung und Monitoring der europaweiten Social Media Kampagne "Always clean, always there" sowie Weiterentwicklung der Folgekampagne ("Always clean, always save") als Mitglied des SC. Social Media Administrator der ETSA • Agentursteuerung • Abstimmung und Content-Optimierung • Kreation der Landingpage mit Werbeagenturen in Wien und Brüssel • inhaltliche Aufbereitung (Text, Bild), Performance-Monitoring nach definierten KPIs •

Strategic planning and implementation of the Marketing measures | B2B2C Marketing | Negotiation with media and cooperation partners | Press Responsibility | | Project Management and Budget responsibility |Social Media campaigns | Control of external agencies and service providers | Event planning | Trade fairs | Showroom planning | Further development of the website | Monitoring of the customer loyalty program | Product trainings | Leadership

Operational responsibility for the eastern region of Austria (Vienna, Lower Austria and Burgenland) | Key Account Management | Ensuring the measures to achieve the business plan objectives | Strategic support of advertising projects | Ongoing support for existing customers as well as new customer acquisition | Calculation and negotiation of offers including the conclusion of a contract | Leadership

Responsible for Marketing and PR | Planning and implementation of Communication Campaigns | Trade fair planning | Showroom Support | Newsletter Marketing | Direct Mailings | Database Maintenance | Compilation of sales documents | Market Analysis | Budget Monitoring

Apprenticeship to optometrist | Customer Care | Office Administration | Collaboration in PR activities (ORF, Red Nose Day, Uniqa, Ö3, ...)

Business Management