Hakan Gokce Akgun

Develop and implement marketing objectives , strategies and long-range and annual plans for assigned brand lines. Envisioned formulated and executive a highly unique marketing campaigns Plan and develop marketing budgets , forecasts spending for assigned brand lines and head all contract negotiations Development of local marketing strategies in line with global guidelines Planning product launch , conducting market studies and establisihing pricing policies

Responsible for developing creative marketing strategies to enhance customer purchasing power and satisfaction Led the planning and development efforts for services and managed the company’s products and services for all customer segments Manages the information exchange with the general media and industry publications Strong experience in customer segmentation, customer research and campaign ROI analytics Work on brand visibility through merchandising

Works with vendors to create promotional/sponsorship ideas that support the brand , delivers on consumer and segment objectives and delivers sales growth Effectively works with the sales organizations to increase distribution drive local marketing activites where applicable Works with sales to develop programs (e.g., cross promotions, speacial packaging, promotional events,mafcom materials, etc.) for segment/trade specific opportunuties that contribute to business growth.

Creatively identifies opporunuties for growth by effectively utilizing market research, competitive analysis and trend analysis. Specializing in project planning with an emphasis on developing product vision and delivering product value. Brand development including names, pricing and product and service offerings.