Hao Luo
Skills
Timeline
Professional experience for Hao Luo
- 8 months, Dec 2020 - Jul 2021
Performance Marketing Intern
Netease
Account management: Provided advertising placement solutions for 60+ key accounts and generated over 4.6 million ad revenue, 7 million ad clicks, and 10 billion impressions. CRM: Closely followed the advertising placement process of key accounts; Troubleshot and resolved campaign issues in a timely manner with senior account executives; Market research & internal audit: Investigated the in-feed video advertising model to improve the performance marketing strategy of Netease Cloud Music.
- 5 months, Jun 2020 - Oct 2020
Sales and Marketing Assistant
Kaifeng Huadong Real Estate Development Co.,Ltd
Market research: Conducted the market research of the company's real estate investment project to identify the preference and pain points of target customers. Online Campaign: Used Targeting with social amplification tools in Weibo marketing and SEO to reach core customers according to their geography, revenue, career, and family status, etc; Sales: Helped sales manager in presenting available offers and advising clients on market conditions, prices, mortgages, and legal requirements.
Educational background for Hao Luo
- Current 4 years and 9 months, since Sep 2021
Marketing
ESCP Europe Berlin
Core Modules: Digital Marketing, Market insights, Sales Techniques, Sales force management, Channels & Distribution, International management.
Languages
Chinese
C2 (Expert / native speaker)
English
C1 (Fluent)
French
B1-B2 (Good)
German
A1-A2 (Basic)
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