Hassaan Zuberi

• Established business operations and departments (Sales, marketing, telesales, SEO, etc.) • Established partnerships for sales and marketing in China (30+ partners) • Established buyer based services from US, Canada, Middle East and Europe • Head and provide strategy for marketing activities for business objectives • Hiring of all associates within the domain of sales and marketing • Strategize for product delivery and creating a brand name by working on USPs • Product / service pricing

• Inaugurations by Prime Minister, Chief Minister and Governor • Dubai Media Trip 2010 / KESC Flood Relief Camp 2010 / Dawn Lifestyles Exhibition 2010 • Marketing Campaigns: We pay, Shame, Public Safety, Energy Conservation, Azm • Assisting Director Corporate Communications for Media and Press • Plan, budget and execute, Events, Brand Activations & BTL Activities • Publications, website and internal communication programmes and activities • Media and Agency Coordination

• Venture capital project with Insight Venture Capitalist New York ($10 Million) • Highest revenue contributing department of 2008 • Achieving Sales Record from CEO TradeKey.com in March 2008 • Brand Activation with the help of Partners for China, US and UK regions • Pricing and budgeting for services through Channel Partners • Strategize for advertising and branding campaigns in China, US and UK regions • Participate in Partner based exhibition and BTL activities

• Participated in Germany ISM Fair 2006 for new ideas and export marketing • Brand Development, Launch & Management Chill Fills, Mini Wonders, Chokitose and Shortcake • Handled creativity for 4 TVCs for the same brands with creative and advertising agencies • Media planning and management with advertising agencies (Headlion & Creative Images) • Product Positioning & Placement with respect to Modern Trade (MARCO, Naheed, Imtiaz) • Marketing Communications using Hoardings, TV Ads, Brand Activation campaigns

Lux Style Awards 2003 & 2005 / LEVIS Fashion Show / COKE Mega Event / Lipton City / All About Life Styles (5 Exhibitions) / Boeing 777 Launch Jagdit Singh live in concert / ITCN Asia 2002 / 2003 / 2004

Brand Management Brand Activation Online Marketing Advertising Marketing