Heather Garcia

Being a marketing executive involved in developing marketing campaigns to promote a product, service or idea. It is a varied role that includes planning, advertising, public relations, event organization, product development, distribution, sponsorship and research. The work is often challenging and fast-paced.

Responsible for planning, development and implementation of all of the Organization’s marketing strategies, marketing communications, and public relations activities, both external and internal. Directs the efforts of the marketing, communications and public relations staff and coordinates at the strategic and tactical levels with the other functions of the Organization.

The position is responsible for reviewing alternatives to the existing voice service platforms and evaluate hosted VoIP solutions. Analyze existing voice service technologies, evaluate and rank alternatives, including extending the life of the existing platforms. Perform strengths, weaknesses, opportunities, and threats (SWOT) analyses.