Henry Lorenz

Managing KA, e-tailers and independent sports & underwear accounts across the UK including Amazon & Anthropologie. Reported budgets and sales analysis directly to the MD of Bjorn Borg UK. Management and delivery of in-season and forward order budgets. Built and maintained strong relationships with key decision makers. Preparing and presenting quarterly seasonal collections. Frequent UK travel; journey planning, reporting and action plans. Regular store visits and product training to retail staff.

Working with Men’s & Women’s Sports Apparel and Underwear; Customers include Selfridges, John Lewis, HOF, ASOS, Amazon; Attending regular trade meetings with KA; Collating & analysing weekly sales reports of KA; Processing forward & stock orders; Outbound Logistics - liaising with the UK warehouse and achieving 97% fulfillment within the delivery window; Bjorn Borg Retail - putting together seasonal stock packages for BB Outlet Store; transferring stock based on bestsellers, re-merchandise of the shop floor

Assisting with all administration duties for the Wholesale department and account managers as well as providing general administrative support to the sales team

Internship at GANT's UK Head Office in London - departments include: Retail Operations, Wholesale, Finance, HR, Buying and Merchandise, E-commerce and Visual Merchandising

Projekt im Rahmen des Moduls 'Understanding Fashion Management I': Suche nach neuen möglichen Standorten für einen GANT Retail Store in Großbritannien - Begründung für die Auswahl der jeweiigen Standorte - Präsentation der Auswahl - Präsentation der Standorte; Unterbreitung weiterer Ideen und Vorschläge zur Verbesserung der 'In-Store Experience', 'Brand Awareness' und Kundengewinnung.

Projekt im Rahmen des Moduls 'Design Management I': - Aufzeigen von Stärken/Schwächen sowie Verbesserungsansätze bei der Mitarbeitergewinnung - Überarbeitung der bestehenden Mitarbeitergewinnung über die 'GANT Career Page' - Anreize und Verbesserungsvorschläge in Bezug auf Mitarbeiterengagement - Präsentation der überarbeitenden unternehmenseigenen 'Career Page'

Beratung von Kunden, Verkauf, Visual Merchandising

Understanding Fashion Management, Contemporary Issues in the Global Fashion Industry, Design Management I & II, Master of Arts mit Auszeichnung

Doing Business Internationally, Culture and Organisation, Global Marketing

Sporthandel, Marketing, Sportmarketing, Sport und Finanzen, Sportökonomie