Ian Unger

Splicky is a mobile Demand Side Platform (DSP) powered by Jaduda, a Goldbach Group Company. Mobile advertising the Splicky way. With our experience, expertise and proprietary technology, we have managed to simplify the mobile advertising marketplace for the advertiser by offering one platform with access to multiple mobile and DOOH ad exchanges. We offer a truly transparent technology giving advertisers and agencies full control of their ad-spend.

IconPeak aggregates the best of six sources to seek out superior users for apps, with targeted mobile placements from media buying, in-app, native, programmatic and video. Currently our consulting team develops user acquisition strategies for more than 300 advertisers, while also offering monetisation solutions for mobile web pages and apps. All along with the help of our proprietary optimization engine, SmartIcon, which redefines how we measure, monitor and optimize performance.

Senior Sales Manager selling a full mobile performance offering including managed service programmatic trading desk CPM/CPC campaigns, global performance network CPI, CPL, CPS & CPA campaigns and mobile incentivized boost CPI campaigns. Working across a large agency patch of Group M, Havas, IPG & independent agencies such as All Response Media, Amobee & many others.

Joined Xaxis from 24/7 Media as a result of a merger.Provided relevant monetization platforms to premium online publishers of all sizes. Selling Open AdStream, which was a leading Ad-serving platform. Providing SSP solutions via a combined revenue stream consisting of a partnership with the Microsoft Ad-Exchange, the WPP Exchange & the Xaxis Publisher network.Exceeded sales goals by closing more RTB & Ad-serving deals then both my predecessors combined.