Ida Horn

Project Lead, Design Thinking Coach, Digital Innovation & Transformation, Real market tests according to Lean startup methodologies, Project management of international project teams (online marketing specialists, product managers, designers, IT developers), Startup Development, Business Building, Digital Consultant specialized in e-commerce, B2C, food, nutrition, fashion

P&L responsibility and launch of international markets / international online shops (Denmark, Finland, Sweden, Norway, France, China), marketing strategy, conversion optimization, monitoring and optimization of all relevant ecommerce KPIs, development of user experience and usability, management of all international country managers & local managers (marketing, category management, customer service)

Head of department eProductions (10 teams: Content, QA, internal logistics, Photo, Graphic/ Führung von 150 FTE), cost center and outcome responsibility

Building up and management of Team Flash Sale Management, Team Quality Assurance, Team Internal Logistics, Team Content Management, Team Graphics and Photo

Onsite merchandising, organization and realization of ecommerce flash sales, quality assurance and data management, realization of online-campaigns with the Magento-Shop- System, coordination of several departments (purchasing, graphic, logistic, photo, controlling), management of interdepartmental processes, management of content manager

Leitung der Sektion „Fashion Graphics“, Planung und Organisation von Modenschauen

Management