Ignacio De Paz Bonachera

Iberia Marketing Manager for Vodafone, Orange, Yoigo and Virtuals. Leading Iberia Terminal's Marketing Department. Main responsibilities: - Huawei branding development in Iberia market - Product marketing to position Huawei devices in customer's portfolio - Channel manager for Vodafone, Orange and Yoigo accounts - Link between EU Marketing Department and Iberia office

- Reporting directly to Country Manager and TME/O2 Account Director, getting report from technical team. - Focus on finding business opportunities for customer, opening new Business units for very first time on Telefónica - High focus on understanding customer needs and create long-term strategy - Strategy development on: - Marketing (Creator and supervisor for MKT Campaigns, Go To Market Plans, Channel activities…) - Channel (Incentive plans with main chains, f

Product Manager for Telefonica. In charge of all HTC products in Telefonica, fullfilling all Telefonica requirements for the validation process. Coordinating engineering efforts and schedules to reach the expected Time To Market for each device.

Global Coordinator (LeadOpco role in Vodafone Global) for global range Samsung devices and Local Coordinator of several vendors: Samsung, HTC, Nokia, Sony Ericsson, Sharp, LG… -Samsung Devices Global Testing Projects Management: LeadOpco role in organization chart VF Global – Samsung Global. Proyect planning and leadership from terminal kick off until end of live cycling. Coordination of implicated countries in testing execution. Supervision of each phase execution. Responsible for Tim

- Coordinator of Alcatel devices testing process for Spanish Operators (Vodafone, Movistar and Amena). - Continuous communication with Operators for possible help needed during and after projects. - Responsible in Spain for TCL&ALCATEL Mobile Phones SAS products. - Operator and Distribution Channel training in Alcatel Products and Technologies. - Technical Information development.

- Development and Execution of Mobile Testing projects from several vendors: Nokia, HTC, Sony Ericsson, Motorola, Siemens, Sharp, RIM (Blackberry), Samsung, PDA’s, communication modules… - Execution of Testing Tests cases: RF, UMTS, GSM, GPRS, MMS, SMS, WAP, JAVA, DRM…