Ines Zovko

Worked with clients on branding, logo design, and promotional content. Produced assets for flyers, brochures, menus, T-shirts, and product packaging. Specialized in weddings, events, and portrait sessions, delivering high-quality results. Provided editing and post-production services using Adobe Lightroom and Photoshop.

Designed and produced 50+ responsive digital assets, improving website engagement by 25%. Led A/B testing on email campaigns, increasing click-through rates and conversion. Developed a scalable brand guideline system used across web, email, and e-commerce platforms. Streamlined the design process using AI tools Collaborated with marketing and e-commerce teams to optimize assets for seasonal campaigns and promotions. Onboarded and mentored designers, ensuring consistent design quality across teams.

Created custom social media graphics and promotional assets tailored to specific audiences across Facebook, Instagram, and LinkedIn. Produced marketing materials including business cards, flyers, pitch decks, and branded templates. Built and maintained relationships with clients, partners and influencers. Designed visual campaigns that increased online engagement by 30%. Managed brand identity consistency across all digital content.

Executed content strategy and managed daily social media posts across platforms. Designed static and animated visuals for B2B campaigns, improving engagement. Created and managed social ad campaigns using Google Ads and Facebook Business Manager. Drove innovation, incorporating new social techniques & tools into marketing activities.

Created and directed social media strategy and managed digital content production across channels. Designed visuals and layouts for events, catalogues, and corporate marketing. Interviewed and coordinated influencer partnerships to enhance brand engagement. Managed event logistics and oversaw internal/external communications. Maintained content and updates for websites using CMS tools (WordPress).

Created branded promotional materials for print and digital, including brochures, banners, and ads. Served as official event photographer and visual content creator for internal communications.