Izaskun Macías Zaldívar

Angestellt, EU Media Manager, Adconion Media Group
Madrid, Spanien

Werdegang

Berufserfahrung von Izaskun Macías Zaldívar

  • Bis heute 13 Jahre und 9 Monate, seit Nov. 2011

    EU Media Manager

    Adconion Media Group

    - Co-ordination of potential global deals and Media buying opportunities across Europe. Business development supporting Media teams within our AMG / Smartclip / ADR divisions. EU global media agreements and potential deals negotiation, management and product roll out for Adconion Media Group European core markets. 
- Project Management of Smartclip/AMG post merge co-ordinating EU Media Regional teams, product requests and publisher relations for US and AU co-ordination.

  • 2 Jahre und 1 Monat, Okt. 2009 - Okt. 2011

    SREP Brand Network Manager

    Adconion Media Group

    -SiteRep Brand Network Manager looking after the overall Premium publishers portfolio at Adconion Spain. -Understanding publishers needs and gathering product requirements for both websites and Adconion Sales Team, to launch display / video campaigns cost-efficiently and successfully on different pricing models (CPM, CPM-A, CPC, etc.) -Supporting Adconion Business Developer Director for new alliances within the Spanish market making pitchs for new Srepping opportunites and media buying potential deals.

  • 1 Jahr und 1 Monat, Sep. 2008 - Sep. 2009

    Product Manager - Business Developer Executive

    Antevenio Group

    Ad-rep Product Manager for Rich&Reach Brand Network for International premium publishers within Antevenio Media business division.
Supporting Antevenio Business Developer Director for new alliances and partnerships within the Spanish market to find new Business opportunities over Antevenio Media SREP Premium publishers network.
Taking responsibility for E-mail Permission Marketing division development: Data base data feed, publishers opt-in forms recruitment and product implementation.

  • 2 Monate, Aug. 2007 - Sep. 2007

    Ad Sales Executive

    HWR media - Western Australia (Perth)

    Media representation in WA for Financial Review, AFR Magazine, Zoo Magazine, Official regional Visitor Guides.
Advertising Sales and Ad Bookings.
Commercial proposals and Data Base maintenance.

  • 1 Monat, Apr. 2006 - Apr. 2006

    Media Planner

    Mindshare (WPP Group)

    Running Campaigns for the leader Telecommunications brand 'Telefonica' (analogue to Telstra) for its B2B Division in the Spanish market. 
General Broadcast and Print media planning. 
Elaborating on Brand awareness and Competition reports.
Media Consumption analysis.
Spots deadline control dealing with several Creative Advertising Agencies (Young&Rubicam, Ogilvy, JWT).
Presenting Commercial proposals directly to the client. 
Campaign Post-evaluations and tracking. (Mobile phone Division.

  • 7 Monate, Sep. 2005 - März 2006

    Junior Media Planner

    CARAT (Aegis Group)

    Internship running Campaigns for the leader Telecommunications brand 'Telefonica' (analogue to Telstra) for its 'Movistar' Mobile phone Division.
General Broadcast and Print media planning. 
Spots deadline control dealing with several Creative Advertising Agencies.
Elaborating on Commercial proposals. 
Campaign Post-evaluations and tracking.

  • 7 Monate, Sep. 2005 - März 2006

    Junior Media Planner

    CARAT (Aegis Group)

    Internship running Campaigns for the leader Telecommunications brand 'Telefonica' (analogue to Telstra) for its 'Movistar' Mobile phone Division.
General Broadcast and Print media planning. 
Spots deadline control dealing with several Creative Advertising Agencies.
Elaborating on Commercial proposals. 
Campaign Post-evaluations and tracking.

Ausbildung von Izaskun Macías Zaldívar

  • 2 Monate, März 2009 - Apr. 2009

    Monographic course

    IAB University & Instituto de Empresa (IE)

    IAB University & Instituto de Empresa (IE) 
Monographic course in 360º Digital Communications strategy, given by Mr. Sergio Martínez, Manager Director at Shackleton Digital Spain.

  • 1 Jahr und 1 Monat, Feb. 2007 - Feb. 2008

    Graduate Certificate in Communications, Specialization in Advertising

    EDITH COWAN UNIVERSITY (WA) www.ecu.edu.com.au

    Western Australia, Perth EDITH COWAN UNIVERSITY ‘Average mark: Distinction’ - Media Planning - Integrated Marketing Communications - Events Management - Introduction to Digital Video

  • 2 Jahre und 10 Monate, Sep. 2003 - Juni 2006

    Bachelor`s Degree in Advertising

    CENP University

    CENP UNIVERSITY Spain, Madrid. Average mark: High Distinction’

Sprachen

  • Spanisch

    Muttersprache

  • Englisch

    Fließend

  • Französisch

    Gut

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