Jacky Ma

Initiated discussions with various stake holders to decide the data science roadmap: developed a customer lifetime value model for the company, which serves as the scoring system for customer acquisition. Conducted pricing analytics for better customer segmentation. Developed a deep learning based matching machine. Conducted workshops and meetups to nurture data science culture in the company.

Lead the development of Metisa, a machine learning platform that helps businesses find data-driven insights, with applications for industries ranging from retail, marketing, finance to facility management. Conduct data science analysis and statistical modeling in efficiency and cost optimization, market segmentation and targeted marketing, financial market prediction, demand forecasting. Deliver data science research results with recommended business solutions.

IA Systems is a Fintech startup - Developed business strategies, supervised project execution, actively contribute to product development and successfully launched the flagship trading platform which achieved sales revenue over HKD4M and recurrent subscription fee over HKD400k. - Built automated models and visualizations tools to uncover patterns in financial market and created methodologies to measure performance of trading recommendations.

- Developed an event-driven long-short trading strategy, guided, oversaw and interpreted analysis conducted by team members and conduct experiments to measure efficacy and accuracy of trading algorithms. - Developed visualization tools to monitor market movements and to assist trading decision. - Analyzed securities, fixed income, currencies and commodities market (FICC) to give actionable recommendations.