Janine Olariu

Leading Central European marketing initiatives together with a great team focused on demand generation campaigns. Working cross-functionally with sales, business development, product marketing, digital and events teams to build and execute persona-centric integrated marketing programs for new business and expanded business within Infor's customer base.

LinkedIn’s mission is to help the world’s professionals connect to opportunity. As Group Marketing Manager, I work with a team of marketers to run demand generation activities into core markets, with a focus on our SMB and Mid-Market segments. The purpose of these campaigns is to educate our target market and drive demand at scale for LinkedIn’s Sales Solutions & Marketing Solutions products and services.

Managing strategic marketing campaigns and demand generation for Quintiq's optimization software solutions on a global scale. Leveraging the links between marketing tactics (global events and global marketing campaigns) and lead generation as well as processing of leads through the sales cycle (inside sales team leadership & enablement, multi-touch marketing automation strategies).

Managing strategic marketing operations and the field marketing teams in the EMEA region for Quintiq's supply chain planning & optimization (SCP&O) software solutions. Strong focus areas on brand awareness, social media marketing, PR, content marketing, lead generation, Quintiq event organization and inside sales empowerment.

Marketingleitung bei Quintiq für den Bereich EMEA.

Leading marketing teams in the promotion of Quintiq's supply chain planning & optimization software solutions. www.quintiq.com www.quintiq.de

International sales and marketing for the add*ONE supply chain optimisation software solutions, including the Inventory Optimizer and Demand Planner ERP bolt-on tools. Supply Chain Tools für die Bestandsoptimierung und Absatzplanung.

Sales & marketing activities to promote INFORM's materials management ERP bolt-on software in the UK as well as internationally. Focus on communications activities, PR, e-newsletters, online marketing. http://www.inform-software.com

Sales & marketing activities to promote INFORM's materials management (inventory optimisation, demand planning, spare parts/maintenance parts optimisation) ERP bolt-on software in the UK as well as internationally. http://www.inform-software.com

German-English translator for international publications, course materials and presentations, exams, correspondence, etc.

Master's marketing audit project in cooperation with Adversitement to analyze and optimize the company's marketing objectives and potential in the Dutch market.

Master's project/marketing competition to create a new positioning for P&G's "Dreft" detergent brand. Runner-up in competition.

Call list manager & liaison between 700 researchers and university research office for "Expertise Database" project/online database; Re-designed department website using Dreamweaver software

Translating legal documents from/to German/English; creating presentations; market research and analysis.

Strategic Marketing

Social Research & Sociology Minor: Economics