Jasmine Elnadeem

The course goes through how to automate marketing efforts through batch and trigger email campaigns, nurture campaigns, and marketing programs that deliver personalized messages based on defined behaviors, captured audience data, and specific activities.

The program is designed to challenge participants to grow personally and professionally by using methodology that focuses on the why as much as the how and the what – on team collaboration rather than individual effort.The program is also focusing on team building techniques and team development.

The course aimed to provide the practicing marketer with relevant, contemporary marketing content to equip them for the global landscape. It introduced us to the fundamentals of marketing, digital marketing and marketing communications.