Jette Labs

- Identifying and launching new product lines and categories - Conducting market research to identify industry trends and consumer preferences - Negotiating with vendors and suppliers to secure favorable terms and pricing - Collaborating with cross-functional teams such as product management, legal department, graphics and risk department. - analyzing category performance and making adjustments - Building relationships with key stakeholders to align category strategies with business objectives

- Develop and implement a marketing strategy - social media platforms to increase brand awareness - Analyze and report on the podcast's performance metrics - Collaborate with other team members to create engaging and content - Network with other podcasters to stay up-to-date on industry trends and best practices - Editorial writing of post texts and captions - Community management - Social Media support for podcast events (film, sound, photo)

Bachelor of Sience - BS, Business Administration Specialization: Sales, Retail and Digital Management Final Grade: 1,7 Bachelor Thesis: Final Grade: 1,3 Sustainability as a brand differentiating factor in the discount sector - An empirical analysis of LIDL's success factors