Dipl.-Ing. Jiri Kalous

• Contribution to the continuously sales growth of zoohit.cz & bitiba.cz sites • Continuous improvement of the web page e.g. extension of the product categories and implementation of e-mailing campaigns • Monitoring and analysis of sales KPIs • Responsibility for creation, implementation and evaluation of online sales promotions • Direct marketing activities - newsletters creation, analyses etc. • Continuous observation of the market

• Branding responsibility for 8 CEE countries • Online Marketing – Google AdWords, Seznam.cz - Sklik, Firmy.cz, YouTube, Google Analytics • Events Organization (mostly conferences related to Industry 4.0 topic) – e.g. KYBERNETICKA REVOLUCE aneb Prumysl 4.0 v PRAXI, ABB Golf Tour 2016, 2017 • Graphic tools – Adobe InDesign, Photoshop, Illustrator • Promotional items administration • Virtual reality models creation (e.g. Model of ABB booth at AMPER Fair 2017)

• Event management, ensuring event success • Establishing and maintaining professional relationships with various stakeholders of SKODA AUTO a.s. (mainly journalists, official guests)

• Subjects – International Management, International Marketing, International Logistics • Intensive Russian language course

​• Major field of study: Corporate Finance and Management • Minor field of study: Business English (C1) + Business Russian (C1) • Diploma thesis – Business Valuation • Subjects – Management, Marketing, HR, Logistics, Purchasing, Microeconomics, Macroeconomics, Financial Mathematics​ etc. • Buddy System member

• Field of study: Corporate Finance & Management