Johanna Bernard
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Johanna Bernard
- Bis heute 5 Monate, seit März 2025
E-commerce Project Manager - TAG Heuer
LVMH Group
- 1 Jahr und 2 Monate, Jan. 2024 - Feb. 2025
CRO Project Manager - TAG Heuer
LVMH Group
- 2 Jahre und 8 Monate, Mai 2021 - Dez. 2023
Global Online Traffic Project Manager - TAG Heuer
LVMH Group
- 2 Jahre und 1 Monat, Mai 2019 - Mai 2021
Online Marketing Account Manager
exito GmbH & Co. KG
- Conception and further development of customer campaigns with a focus on Search Engine Advertising (SEA) in the areas of Search, Display, Retargeting, YouTube, Facebook, etc. - Control and optimization of campaigns based on performance goals - Cost control and budget responsibility - Analysis and data evaluation of ongoing campaign developments - Creation of market and competition analyzes as well as customer reports
- 2 Jahre und 4 Monate, Jan. 2017 - Apr. 2019
Marketing and Communications Specialist
Société Générale Securities Services GmbH
- Implement communication and marketing activities in close collaboration with Paris teams, coordination and adaptation to the German market - Organize external/internal events and deploy the CSR initiatives - Project manager for the Client Culture initiative - Manage the corporate website and the intranet - In charge of the Corporate Design - Creation of marketing material (brochures, flyers, videos)
- 9 Monate, Jan. 2016 - Sep. 2016
International Junior Product Manager
Groupe SEB
- Collaborated through all phases of product development with different departments: design, logistic, legal department and external agencies - Researched competitors and came up with concrete recommendations - Directed the advertising of products with consultation of multiple offices
- 7 Monate, Feb. 2015 - Aug. 2015
Marketing and Communication Assistant
Daimler AG
- Organized and coordinated advertising spots filming, for example the SUV TV-commercial "Inspiration" - Organized photo shoots in Germany and abroad - Created relevant presentations for the managers - Communicated the marketing strategy to the international subsidiaries
- 6 Monate, Juli 2014 - Dez. 2014
Event and Promotion Assistant
Lagardère Active
- Organized and attended various VIP events for ELLE Magazine: International Beauty Awards, Grand Prix du Cinéma, Soirée Mode - Monitored and followed up partnership projects: L'Oréal, Estée Lauder, L'Occitane en Provence... - Coordinated specific operations: competition for readers, editorial supplements
- 1 Jahr und 9 Monate, Okt. 2012 - Juni 2014
Communication and Community Manager
Interact
Student association of Kedge BS. - Welcomed and integrated 900 exchange students from Kedge Business School per year - Designed and created posters, leaflets, promotional videos and initiated a website - Helped recruit, interview and select staff and managed a team of ten students http://www.interactkedge.com
Ausbildung von Johanna Bernard
- 4 Monate, Sep. 2015 - Dez. 2015
Marketing
Wilfrid Laurier University
- Marketing Management - Interpersonal Communication - Organizational Behaviour
- 2 Jahre und 4 Monate, Sep. 2014 - Dez. 2016
Marketing/Communication
Kedge Business School
Top 10 Business Schools in France. Triple Crown (AACSB, AMBA and EQUIS). - Marketing - Project Management - Finance & Accounting - Micro and macro Economics - Negociation - Human Resources Management - Innovation and Entrepreneurship - Business Law - Managing in Complexity
- 10 Monate, Sep. 2012 - Juni 2013
Marketing/Communications
Kedge Business School
Top 10 Business Schools in France. Triple Crown Business School (AACSB, AMBA and EQUIS).
Sprachen
Französisch
Muttersprache
Deutsch
Muttersprache
Englisch
Fließend
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