Jokin Bereciartu

• Perform user research and explore different solutions. • Align internal requests from stakeholders to ensure that relevant feedback is incorporated into the product roadmap. • Build product requirements in line with the development team. • Full ownership of features and improvements, following up on the releases. • Define, monitor and analyze metrics for launched products and use them to incorporate learnings back into product iterations. • Coach the team into best agile practices.

• Manage product conceptualization and definition from the inputs of the internal users aligned with the development teams. • Coordinate a team of over twenty people across Spain and UK to ensure deliverables were being completed on time. • Manage dependencies between projects and features. • Periodical revisions of the product quality with the project team to reinforce desired project standards.

• Bridging activities defining product requirements between the client and the development team. • User testing of new products and features during the product development cycle in order to provide further product iterations. • Reporting and follow up of incidents until the resolution is satisfactory and communication to the departments affected.

• Creation of the Trourist product concept and brand development based on authenticity when traveling. • Management of the development and design team under agile frameworks. • Execution of marketing campaigns to drive traffic to the website. • Negotiation and implementation of partnerships with Lomography and Moleskine.

• Attract new customers creating customized offers based on their marketing needs. • Conceptualization and execution of marketing campaigns for the Basque Government and Mondragon’s University.

• Carried out the analysis of potential investment Business Plans. • Worked in a benchmark of two of the participated companies.

• Market competition mapping for Personal Navigation and Mobile Devices. • Creation of a product roadmap based on the gaps between Nokia’s products and the competition.