
Prof. Jorge Israel Saez de Nanclares Juncos
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Jorge Israel Saez de Nanclares Juncos
- Bis heute 7 Jahre und 11 Monate, seit Sep. 2017
Image Standardization Coordinator Sr.
Banco Azteca
• Bank branches supervision of the image to guarantee the Standardization based on the brand manual. • Ensure the implementation of planograms. • Supervision of marketing campaigns, implementation. • Report de incidents found in the branches and correct them. • Report missing equipment • Review of normative elements. • Verify that preventive and corrective maintenance is carried out with opportunity and follow up • Verify the order and presentation of visual merchandaising
- 2 Jahre und 1 Monat, Juni 2014 - Juni 2016
Marketing Coordinator Sr
Grupo SRS
• Responsible for Bonovo Brand (liquid egg) • Launch brand • Trade Marketing • Managing budget $14,000,000 • Manage the media as billboards, radio, television, digital media • Development of new productos, introduced 870 g. and six pack white egg • Contact with advertising agencies and negotiating with supliers • Development of POP material • Sales analysis and trends • Development of packaging • Social Network Management.
- 7 Jahre und 5 Monate, Feb. 2007 - Juni 2014
Promotions Coordinator Sr.
Provident Mexico
• Planning, analysis, and implementation of promotions aimed at sales staff, analyzing its profitability and impact during the implementation • Design Brand image. • Budget control of $ 30,000,000.00 •Management of suppliers to increase sales campaigns coordinating BTL activities • Conduct studies of main competitors through Mystery shopper activities Research with employees • Develop expansion plans analyzing macroeconomic facts such as GDP per state Economically Active Population and safety issues
- 3 Jahre und 6 Monate, Aug. 2002 - Jan. 2006
Responsible of Controlled Businesses, Coverage and Marketing
Cervezas Cuauhtemoc - Moctezuma
• Creating the owned businesses base, which reached over 40 own businesses, 1st. place at national level in customers growth. • Develop plans to attract customers and conquering new customers. Coordinating 15 people in the field. • Coordination of customer´s base. Managing 4 people • Managing the budget allocated for the equipment area. • Relation with suppliers, for program visibility purposes.
- 4 Jahre und 9 Monate, Okt. 1997 - Juni 2002
Marketing and sales
Cervezas Cuauhtemoc - Moctezuma
• Sales supervisor beer and soft drinks. Customer base administration and managed to have exclusive customers • In Marketing. Monitoring competitors, verifying the top of mind, share of mind • Coordinating national projects, such as Copa Sol, Cantares Superior • Decision on sponsorships participation.
- 1 Jahr und 8 Monate, Juli 2000 - Feb. 2002
Head of Advertising
Panamco Golfo (Embotellador de The Coca Cola Co.)
• Coordination of advertising campaigns in printed material and radio • Control of promotions for customers checking redemptions and expenses • Management of the budget allocated for the Sales Director • Decision on participation with sponsorships focused on sales increase and brand image. • Events coordination, such as Christmas Parade and Sprite Ball
Ausbildung von Jorge Israel Saez de Nanclares Juncos
- 11 Monate, Jan. 2012 - Nov. 2012
Certified Finance for Non - Financial
Universidad Iberoamericana Puebla
- 3 Jahre und 7 Monate, Jan. 2008 - Juli 2011
Master in Marketing
Universidad Madero
Marketing
- 11 Monate, Aug. 2002 - Juni 2003
Certified new trend in Business Management
Universidad Iberoamericana Puebla
- 4 Jahre und 10 Monate, Aug. 1993 - Mai 1998
Bachelor in Business Administration
Universidad Iberoamericana Puebla
Sprachen
Spanisch
Muttersprache
Englisch
Fließend
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