Jorge Alvarez

Main Responsibilities: • Prepare and implement the business strategy of the company in the medium term in the domestic market, with the aim of achieving the utility, expected growth and profitability • Responsible for administration, management and marketing services portfolio of the company • Conduct the relationship with suppliers and all stakeholders involved in the management and marketing of the products offered • Carry dialogue with all government involved.

• Project Management Petracol, structuring the guidelines, policies of government and housed commercial firm to develop its business object. • Operation and development of a crushing plant and asphalt plant for production and marketing of asphalt and aggregates as providers of public works in the city of Cali. • Develop and implement marketing plan

Identify and monitor the market trends nation-building, in everything related to Macroeconomics, Domestic and Foreign Investment, State Policy, National and International Competition, which may affect the structure and definition of infrastructure projects such as roads, road concessions, energy projects, mining, port, airport, among others. Keep the information and the relationship of Holcim SA, construction companies, consultants, associations, banking, public and private entities, Key User SAP CRM Tool

• Addressing policies and actions against government infrastructure plans, • Liaison with managers of government agencies makers who plan and execute infrastructure projects • Implementation of measures to support policy planning public and private infrastructure • Gestinamiento civilian projects that are reflected in its realization and consequently an increase in cement consumption nationwide, following the guidelines of strategic promotion plan of the Institute. • Evaluation and analysis of projects

• Project analysis and technical definition of the compatibility of geosynthetics in reference to quantify its applicability and effectiveness of civil works for marketing and distribution. • commercial negotiation proposals made • Liaison and contact with customers and private firms with public relations