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Jørgen Petersen

Market researcher
Vanløse, Dänemark

Fähigkeiten und Kenntnisse

Summary Goal orientated and a strong analytic Ma
and with a Master in Marketing & Economic. Exp
and been in charge of several projects and present
setting up surveys in order to find out the indivi
their trial of products and their buying behavior.
such as Toms
Carlsberg
Danske Spil
Coop and Telenor
where I have been involved in larger branding and
with an insight of branding and marketing strategi
market research and customer insight
International marketing and export marketing.
client relation and in the digital world
such as SEO/SEM
Adwords
and online marketing
by working with dedicated people. I see myself in
national and global wise. Specialties Customer
Marketing & business consulting
Segmentation & target group analysis
Market & Consumer Research
Media & Advertising Research
Quantitative & Qualitative Research Methods
Desktop research
Industry & Competitor analysis
Snapshots administrator. Programs which I have
Spss - script and syntax
Xcelcius
Office
Access
Snapshots
Index Danmark. Omniscope - Visokio
SQL.

Werdegang

Berufserfahrung von Jørgen Petersen

  • 8 Monate, Okt. 2011 - Mai 2012

    Business Planning Manager

    MIndshare

    Market intel, Competitor situation and consumer insight. Project Manager in smaller and bigger setup. Data mining. System developer - optimizing system in order for clients to work and become more effecient in their daily work.

  • 11 Monate, Nov. 2010 - Sep. 2011

    Junior Research Planner

    OMD

    Junior manager on strategic branding, market intel, competitor situation and consumer insight for customer. Project manager on several smaller projects. Junior researcher on daily basis, making sure that the right research has been done, the data is correct, preparing data and presentation for the Planner.

  • 2 Jahre und 8 Monate, März 2008 - Okt. 2010

    Research Trainee

    OMD

    As a research trainee my daily work is to make sure that national and international clients, such as Toms, McDonald's, Georgie-Pacific, WASA to mention a few, are receiving the right setups, in order to present answers and solutions which can help the client reach their target.

  • Market researcher

    ---

Ausbildung von Jørgen Petersen

  • 2 Jahre und 4 Monate, Aug. 2008 - Nov. 2010

    Marketing and Economic

    Copenhagen Business School

    In my thesis I have focused on McDonald's customers satisfaction and loyalty. The aim of my thesis was to look into variables that together build the satisfaction and the loyalty of McDonald's customers.

Sprachen

  • Englisch

    Fließend

  • Dänisch

    Muttersprache

  • Deutsch

    Gut

  • Norwegisch

    Grundlagen

  • Schwedisch

    Grundlagen

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